2020 ELORA LIONS SANTA CLAUS PARADE
Date: SATURDAY November 30, 2020
Parade Starts at 6:15PM
2019 THEME: PARADE OF LIGHTS
Here we are again, another year of the Elora Lions Santa Claus Parade, and we would like to extend our appreciation for your past and present involvement in our parade.
We would like to share with you the basic economics of running the parade, which run in the neighborhood of over $4000. For instance the musical bands alone for this event run approximately $2500. This does not include the advertising and supporting our sponsors. Santa’s Float needs regular upgrades and maintenance.
We all recognize that the parade provides a fabulous marketing opportunity for your business, with attendance of over 6000 parade viewers. Further, Cogeco replays the Elora Lions Santa Claus Parade taping repeatedly over the holidays with descriptions of each float and your business represented.
A financial prize for Best Float will go to Best Not for Profit Float ($300).
For Best Float in the Commercial category, your organization will receive media coverage, and hold the coveted “Float” Trophy on your commercial premises for the year.
We ask for a minimum donation of $100 dollars, or ‘pay what you can’ over this amount, for all businesses participating in the parade. Thank you to those businesses who have exceeded the parade fee year over year, we so appreciate it! Sponsorships are not included in the fee.
Not-for-profits will be exempt from all fees, although donations to Elora Lions and offers of volunteers to assist with our events will be accepted and most appreciated!
We are always looking for help pacing the parade as gaps are the enemy of a great parade!
Bands can be sponsored for $500 (4) each, and Santa can sponsored for $1000 (1).
Your business or family will have a sign placed before each named band which can be supplied by your company, or Lions will have them designed at our expense utilizing a local printing company.
Some of you may not be aware of Elora Lions contribution to our Township due to our fundraising activities. Below is a list of the initiatives we support:
Elora Lions with the Elora Rockers are working hard to ensure the ice surface in Bissell Park will be enlarged
Bissell Park Enhancement Project
Lions Baseball Fields
Lions Guide Dogs
Glasses for the needy both locally and Internationally
We appreciate your interest in our community activity and in this tremendous marketing tool for your business.
Please see the attached forms for Float Registration, Sponsorship Opportunities, and our participation rules. If you any questions, or input about this event, we would love to hear from you.
Lion Joe Van den Borre